Social media makes this possible and we have a choice if we use these tools for short-term gain or think about long-term. People are always looking for more than an opportunity to show off and “following” can be an opportunity to be part of something bigger than yourself. If you are present yourself/your products/your business online, this is your chance. If you start a blog and your story are interesting for other people, if you can bring them hope with making them feel like they’re not alone with their thoughts or problems they will stop to listen.
Everyone has a story that worth to tell!
Organisations has their images and messages as well. Just like everybody else, you need to tell yours to take a place in the minds of others (they will be potential buyers)! The question is how will you do that! “If history were taught in the form of stories, it would never be forgotten.” Rudyard Kipling said. This is also true for the messages of organisations. It’s a little bit like raising a child. “If a story is not about the hearer he will not listen. And here I make a rule – a great and interesting story is about everyone or it will not last” – John Steinbeck
What’s going to make your story different? You need to be creative here and you need to be graphic designer, videographer and someone who can creatively share your stories or you need to invest if you can’t do it all alone! This investment can be the difference between success and failure. If your organization needs help telling stories, you can contact me here to get started.
So how will you make a difference in your world? Will you tell a story that worth remembering?